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W ant to be part of the “in” crowd? Invest in                       Which of the fol owing applications
               the power of wide-format graphics for your            do you regularly produce?
               marketing. Instead of sending your usual quarterly
direct mailing for client acquisition, why not try adding vehicle   49.4% banners
wraps to your delivery fleet instead? Or catching the attention
of passersby with stunning floor-to-ceiling window graphics                                               posters 40.1%
visible from the street? Advertising your business using wide-
format graphics makes you visible to an entirely new audience.      37.9% signs
Direct mail reaches known prospects living and working in
your target area. Wide-format graphics help to reach unknown                                              bilboards 37.2%
prospects who might not be on your list but still have a need
for your services. They broaden your visibility to entire new       32.0% decals
markets. Wide-format graphics are on a strong growth path.
According to InfoTrends, wide-format is showing 5% year over                                              commercial 31.6%
year growth thanks to its “exquisite quality” and available range
of applications.                                                    27.4%                   textiles for  vehicle
                                                                                            garments      graphics
Which applications are in greatest demand?
                                                                                                                    25.8%
Tops on the list are no surprise: banners, posters, and signs, but
we’re also seeing very strong use of decals, vehicle graphics,      24.3% photography                     window
and photography.                                                                                          graphics
                                                                                                                    21.8%
Which applications are growing the most quickly?
                                                                                                                                              Source: FESPA 2015 Print
Tops on the list are packaging samples, wallpaper and interiors,                                                                                Census by InfoTrends
and garment decoration.
                                                                    Think those are some pretty incredible numbers? We do, too.
If you can see the obvious benefits of adding wide-format              We invite you to give us a call and find out why.
graphics to your marketing mix, then you’re ready to join the
crowd. There’s only one question left to ask yourself.

Which communications company should you
choose for your wide-format needs?

Tops on the list are communications companies who are able
to offer many graphics services all at one location. Choosing
a company who can produce multiple applications in-house
ensures that your communication remains direct and your
designs remain consistent across different projects. The
bottom line? Look to Caskey Group as your one-stop shop
that can help you grow outside the box.

Trade Show Booth                                                    Signage and Door Vinyl                CASKEY GROUP Q 5
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