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NEW DIGITAL
NEW DIGITAL
PRINTING MAKES
PRINTING MAKES
MORE POSSIBILITIES
MORE POSSIBILITIES
askey Group is delighted to announce "You don’t have to choose
that we have invested in RICOH digital between cost and quality
Cprinting technology to give our customers
more flexibility with their print communications. — with our new digital
Digital printing has always been a great option for printing capabilities,
producing high quality results for smaller print runs at you can have it all.”
a sensible per-piece price. However, digital technology
did not offer as wide of a range of capabilities, which
3) A FIFTH COLOR – In addition to the wider range of CMYK,
meant you needed to stick to basic colors and sizes.
our new digital press can incorporate a game-changing
That has all changed with the new RICOH technology
fifth color. Possibilities include white, neon yellow or pink,
that is now available. clear (which has a shiny, varnished effect), and security red
for event promotions.
“Our new digital printing capabilities will change people’s
perspectives on what’s possible with digital color printing,” 4) MORE PROJECT POSSIBILITIES – Caskey clients can create
said Jim Chioda, VP of Operations for Caskey Group. exciting new projects from multifold brochures and pocket
folders, to menus and product packaging with the new
Here are some of the benefits our customers will experience digital presses.
with the new presses:
5) SPECIALTY PAPERS – Metallic, soft touch, and dark-colored
1) LARGER SHEET SIZE – In the past, we were limited to 13” x 19” substrates are now welcomed in the digital arena. Designers now
sheets for digital printing. The new machine can handle sheets have unique options to use in creating the perfect print product.
up to 13” x 27.5”. The increase in paper size gives you more real
estate to set your project apart with wider-format brochures, “Our clients tend to think of digital as a cost-effective option
newsletter stringers, posters, and more with static or variable that comes with some drawbacks, because it can’t do as much
data products. as our other printing options,” said Jason Martin, Caskey’s VP of
business development. “We want people to know that you don’t
2) FOIL STAMPING – Foil stamping is a specialty process that have to choose between cost and quality – with our new digital
has never been cost effective for low quantities. Customers printing capabilities, you can have it all.”
can now create products in gold, silver, red, or blue foil –
all while reaping the benefits of digital’s lower price point
and small-run capabilities.